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Videocon GSM Mobile Services Launches 0.facebook.com, a Free Way to Access Facebook® on Your Mobile Device
0.facebook.com is lightweight and optimized for speed; Videocon Mobile Services standard data charges do not apply for the site
Mumbai, India and PALO ALTO, Calif. – May, 19, 2010 – Videocon Telecommunications Limited and Facebook, today announced that Videocon GSM Mobile Services is now offering their customers free mobile browsing on the new 0.facebook.com site. By sponsoring 0.facebook.com Videocon Mobile Services is enabling its customers to stay connected through Facebook with their friends and family from any mobile Web browser without incurring any data charges.
Facebook’s 0.facebook.com site is optimized for speed – it is a new faster, lightweight version of Facebook’s mobile site m.facebook.com. The site does not have graphics or photos and 0.facebook.com’s pages have been designed for performance on the Videocon Mobile Services network. Photos posted on Facebook are only one click away from 0.facebook.com. To view a photo a person only needs to click on a link to the photo and they will be prompted that they are leaving 0.facebook.com. Standard data charges will apply when a person leaves 0.facebook.com to view photos.
The Videocon Group has consistently delivered an enhanced customer experience powered by superior technology, better service, quality products and exceptional value. Videocon Mobile Services, the next generation GSM services brand from the Videocon Group, is committed to extending the Group’s innovation-driven legacy by delivering an enriched mobile service experience to its customers. The partnership with Facebook and the launch of 0.facebook.com on the Videocon Mobile Services network is an integral part of the brand’s focused strategy around next-generation mobile value added services designed to reach out to socially active consumers.
“Videocon Mobile Services is delighted to partner with Facebook to make 0.facebook.com available to users in India. Social networking has become an integral part of today’s consumer’s always-connected lifestyle and faster access to Facebook on a mobile phone will definitely offer an enhanced experience. The launch of 0.facebook.com on the Videocon Mobile Services network will enable our customers to experience the change with faster, any-time social connectivity with their peers at zero cost. This launch is in line with our commitment to offering a unique and value driven experience to our customers.” said Mr. Sunil Tandon, Chief Marketing Officer, Videocon Telecommunications Limited.
“We are always looking to work with innovative companies to provide simple and fast mobile access to Facebook across the world,” said Henri Moissinac, Head of Mobile, Facebook. “Thanks to our collaboration with Videocon Mobile Services, we can deliver 0.facebook.com together which gives a high quality and more affordable way to access Facebook for the Indian mobile market.”
Videocon Mobile Services is offering free access (no mobile Internet data charges) to the 0.facebook.com service to its subscribers for at least one full year. The length of the offer is at the discretion of Videocon Mobile Services.
About Videocon
Videocon Telecommunications Limited, a Videocon group company offers GSM mobile services GSM service under the brand name Videocon.
The Videocon Group is a $4 billion, global business conglomerate with a strong presence in Household Consumer Goods, Oil & Gas, Retail, Telecom, DTH and the Power sector.
The Videocon group has constantly leveraged a culture of innovation to develop a range of market re-defining products. The Group has several manufacturing facilities globally and R&D centers spread across Americas, Europe and Australasia that are constantly working towards creating global quality products deploying the most up-to-date technology.
Videocon has one of the largest distribution networks in India with a nation-wide presence.
The Group has a full range of products in Flat Panel Devices (LCD’s) and CTV’s, Washing Machines, ACs, Refrigerators, Home Theatre systems, microwave ovens, food processors, and sophisticated small home appliances. Recently the group also successfully launched a range of Mobile Handsets and next-generation Direct-to-Home television services and world’s first satellite TV.
Apart from having a stronghold in the domestic market, the company has a significant market share in the global arena as well. Videocon exports consumer electronics and home appliances to markets in the Middle East and Europe, West Asia, Latin America and South East Asia.
The Group is rated among India’s Top 15 Business Houses and is listed among the 100 Emerging Giants of the World according to a Boston Consulting Group study in addition to being rated amongst the Top 15 of India’s ‘buzziest brands’ by agencyfaqs in 2010.
About Facebook
Founded in February 2004, Facebook's mission is to give people the power to share and make the world more open and connected. Anyone can sign up for Facebook and interact with the people they know in a trusted environment. Facebook is a privately held company and is headquartered in Palo Alto, Calif.
Facebook® is a registered trademark of Facebook Inc.
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