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Videocon GSM Mobile Services crosses one million subscribers in Tamil Nadu
Celebrates with special promotion containing value-boosting benefits
Tamil Nadu, August 6, 2010: Videocon Mobile Services, the next generation GSM mobile services brand, which launched its national operations from Chennai in end-March this year, has already crossed a landmark one million subscriber base in Tamil Nadu within just four months. To mark the occasion and take forward the brand that has been built on the trust of its customers, Videocon GSM Mobile Services today announced two special celebratory promotion offers that further extend the true value offering of the brand.
The Videocon GSM Mobile Service 1 million subscriber celebration promotion offers extra benefits of longer validity duration as well as additional data and talk-time benefits. As part of the 1-million subscriber’s celebration, the popular unlimited local calls plan on first recharge of Rs.159 with 3-month validity is now available at only Rs.69! This phenomenal offer presents users incredible value by enabling unlimited calls and SMS on local Videocon GSM Mobile Services numbers at a Rs. 90 discount!
The celebration also extends to another popular product, Unlimited Internet, which generally offers users unlimited browsing on the mobile for a 1 month period for only Rs.96. During the 1 million subscriber promotion, customers purchasing Unlimited Internet will get an additional 66% benefit as they receive unlimited internet browsing for an extended period of 3 months for the same price of Rs. 96!
Recording one of the fastest customer additions in Tamil Nadu over the past four months, Videocon GSM Mobile Services has successfully covered 800+ towns across the state in an aggressive service rollout across the region. The brand has enabled this phenomenal growth in the competitive and evolved mobile service market of Tamil Nadu by delivering on its commitment to provide customer-focused solutions, excellent connectivity, the latest technology and an enriched mobile service experience to its customers.
Videocon Mobile Services offers the latest Tamil film music hits from the first day of their release – including making available the hit songs from the famed Rajnikanth / Aishwarya Rai Bachchan starrer - Enthiran, which were released on the Videocon Mobile Services network on Friendship Day. The brand also reaches out to the core audience of the youth with several innovative Value Added Services such as 0.facebook and Twitter on SMS, which enable convenient and affordable access to popular social networking services.
Mr. Aravind Santhanam, COO –Tamil Nadu, Videocon Mobile Services said, “I take this opportunity to thank the subscribers who have shown tremendous trust in The Videocon Mobile Service brand and have enabled one of the fastest growth rates by a telecom brand in Tamil Nadu. To celebrate the landmark of 1 million subscribers we are delighted to extend some power packed benefits to already popular products and enhance their value to our customers. Videocon Mobile Services will also leverage the strengths of the group in the durable goods and mobile handsets market to continue to deliver true value to customers in the coming weeks. We look forward to the support of our customers and extend our commitment to delivering on our promise of value, technology and quality service.”
About Videocon
Videocon Telecommunications Limited, a Videocon group company offers GSM mobile services GSM service under the brand name Videocon.
The Videocon Group is a $4 billion, global business conglomerate with a strong presence in Household Consumer Goods, Oil & Gas, Retail, Telecom, DTH and the Power sector.
The Videocon group has constantly leveraged a culture of innovation to develop a range of market re-defining products. The Group has several manufacturing facilities globally and R&D centers spread across Americas, Europe and Australasia that are constantly working towards creating global quality products deploying the most up-to-date technology.
Videocon has one of the largest distribution networks in India with a nation-wide presence.
The Group has a full range of products in Flat Panel Devices (LCD’s) and CTV’s, Washing Machines, ACs, Refrigerators, Home Theatre systems, microwave ovens, food processors, and sophisticated small home appliances. Recently the group also successfully launched a range of Mobile Handsets and next-generation Direct-to-Home television services and world’s first satellite TV.
Apart from having a stronghold in the domestic market, the company has a significant market share in the global arena as well. Videocon exports consumer electronics and home appliances to markets in the Middle East and Europe, West Asia, Latin America and South East Asia.
The Group is rated among India’s Top 15 Business Houses and is listed among the 100 Emerging Giants of the World according to a Boston Consulting Group study in addition to being rated amongst the Top 15 of India’s ‘buzziest brands’ by agencyfaqs in 2010. |
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